benefits-of-using-squarespaceThere are a ton of different online website builders to choose from these days, all of which have certain pros and cons. To make sure that you choose the right platform to build your website, it is important to understand the benefits of each one. It is also important to know who your buyer personas are so that your website can be built targeting your ideal customers.

The goal of every website is to create an amazing user experience that will not only convert more sales, but also communicate your brand to your target market and establish credibility for your business. Your probably choosing a website builder, and in this blog, we will look at 5 benefits of using Squarespace over the other options that are out there.

The Templates Are Beautiful 

One of the first things people notice about Squarespace is the beautiful templates. With these templates, the end result is almost always a clean-modern looking website. Each template gives you different options when it comes to look and functionality, so that you can create an amazing user experience on your website. Squarespace is also always adding new templates with new functionality giving you lots of options to choose from. With Squarespace templates, you can make a beautiful looking website with very little coding or web development knowledge.

 

Your Website Will Be Mobile-Friendly

Squarespace will automatically make your website mobile responsive making it look just as good on mobile devices as it does on your computer. This not only helps to create a good user experiences for mobile users but Google actually optimizes mobile friendly websites over ones that aren’t. According to Think With Google, 67% of mobile users say that when they visit a mobile-friendly site, they're more likely to buy a site's product or service. Simply put, Squarespace will give you a mobile responsive website that will convert more leads into sales.

 

Squarespace-Website.jpegSquarespace Websites Are Easy To Manage

One of the most common things we hear from clients who want a new website is that they didn’t know how or were unable to make any changes to their old website. That is a big problem. If you are unable to manage the content on your website, you are left with a static website that never changes and becomes dated very quickly. One of the biggest benefits if using Squarespace is that it is easy to manage and make changes whenever you need. You don’t even need to have any web development experience, it’s just that easy. 

 

You Get 24/7 Support

If you ever run into problems or even just have questions about your website, Squarespace has a 24/7 support team that is there to help you. No more frantic phone calls to try to find a developer that can fix your website problems. You can get quick answers through their 24/7 online support via live chat, email, and Twitter. Imagine the peace of mind that comes with having a support team always on call in case the unthinkable happensor you just have question. Web designers know that one of the most important qualities of a website design company or website builder is responsiveness.

 

Squarespace Manage Updates For You

An important piece that often goes unnoticed about Squarespace is that they actually host all of their websites. In contrast, if you made a website on Wordpress you would still need to find a hosting company to host your site with. A common problem that Wordpress users run into is having to manually update plugins if its needed, or even find new solutions for your website if a plugin is deleted. This won’t happen with Squarespace because everything is hosted in-house and they manage the updates for you.

 

Final Thoughts

Overall, Squarespace provides a great platform to build and host your website. You end up with a website that is clean, modern, and something you can be proud of. The templates provide you with everything your website needs and helps guide you so that you don’t end up making any common web design mistakes. If all that isn’t enough, the ease of use for managing your website is reason enough for you to get your website re-done.

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